Communication and Digital Content Coordinator

Tsi Kanonhkhwatsheriyo IIPCT is an Indigenous-led Primary Care Team dedicated to providing culturally safe, holistic, and patient-centered health care to our community. Our interdisciplinary team includes physicians, nurse practitioners, nurses, mental health professionals, and traditional healing coordinators. We work to address the physical, mental, emotional, and spiritual needs of our patients while respecting Indigenous knowledge, traditions, and values.

The Communication and Digital Content Coordinator is responsible for developing, coordinating, and maintaining IIPCT’s internal and external communication. This role supports organizational visibility, community engagement, health promotion, and public awareness through content creation, website management, social media administration, marketing materials, and digital communication.

The coordinator will ensure all communication reflects IIPCT’s mission, vision, values, branding standards, and commitment to culturally safe and accessible healthcare services for Indigenous communities and the broader population served.

Key Responsibilities

Content Creation and Communication

• Create engaging and informative content for websites, social media platforms, newsletters, reports, promotional materials, and organizational communication.
• Write, edit and proofread content to ensure accuracy, consistency, and alignment with organizational messaging.
• Develop content highlighting programs, services, events, health awareness campaigns, community initiatives, and organizational achievements.
• Create visual and written content that promotes community engagement and public education.
• Coordinate and maintain an annual communications calendar.

Website Management

• Maintain and regularly update the IIPCT website.
• Ensure website content is current, accurate, accessible, and aligned with organizational priorities.
• Upload and manage news articles, event postings, program information, staff profiles, and other website content.
• Monitor website performance and useability and recommend improvements.

Social Media Management

• Manage and maintain organizational social media accounts including Facebook, LinkedIn and other platforms.
• Develop and schedule posts using approved communication plans and content calendar.
• Monitor engagement and respond to inquiries in accordance with organizational protocols.
• Ensure all social media activities reflect organizational values and professional standards.

Marketing and Community Engagement

• Design promotional materials such as posters, brochures, infographics, presentations, and event materials.
• Support community outreach initiatives and health promotion campaigns.
• Assist with planning and promoting organizational events, workshops, awareness campaigns, and community activities.
• Capture and coordinate photographs, stories, and success stories for communications purposes while ensuring privacy and consent requirements are met.

Brand Management

• Ensure consistent application of organizational branding guidelines across all communication channels.
• Protect and promote the organization's public image and reputation.
• Maintain digital assets including photographs, templates, logos, and marketing resources.

Administrative Support

• Maintain communication records and content libraries.
• Prepare communication reports and analytics for leadership.
• Support grant reporting, annual reports, and other organizational publications as required.
• Perform other related duties consistent with the position.

Qualifications

Education

• Diploma or Degree in Communications, Public Relations, Marketing, Digital Media, Journalism, Graphic Design, or a related field.
• Equivalent combinations of education and experience may be considered.

Experience

• Minimum two years of experience in communications, marketing, social media management, or content development.
• Experience updating and maintaining websites using content management systems.
• Experience creating content for multiple digital and print platforms.
• Experience working within healthcare, non-profit, Indigenous, or community-based organizations is considered an asset.

Knowledge and Skills

• Excellent written and verbal communication skills.
• Strong editing, proofreading, and storytelling abilities.
• Proficiency with social media platforms and scheduling tools.
• Experience using Canva, Adobe Creative Suite, Microsoft 365, or similar communication tools.
• Knowledge of website management platforms such as WordPress or similar content management systems.
• Understanding of accessibility standards and inclusive communication practices.
• Strong organizational and project management skills.
• Ability to manage multiple priorities and meet deadlines.
• Knowledge of Indigenous culture, communities, and principles of cultural safety is considered a strong asset.

Working Conditions

• Combination of office-based and computer-based work.
• Occasional attendance at community events, meetings, and organizational functions.
• Flexibility to adjust work hours occasionally to support organizational events and communication needs.

Core Competencies

• Communication Excellence
• Creativity and Innovation
• Attention to Detail
• Relationship Building
• Cultural Sensitivity and Respect
• Initiative and Accountability
• Time Management and Organization
• Digital Literacy

Commitment to Equity

IIPCT is committed to creating an inclusive and diverse workplace. We welcome applications from First Nations, Inuit, Métis, and Indigenous Peoples, persons with disabilities, members of racialized groups, women, and individuals of diverse gender identities and sexual orientations. Accommodations are available throughout the recruitment process upon request.