Corporate Product Manager - Utility Trailers

Brandt is currently seeking a Corporate Product Manager – Utility Trailers for either our Toronto or Montreal location. As the Subject Matter Expert on the features, benefits and product applications for the Brandt’s entire line of Utility Trailers, including Low Profile, Tilt, Dump and Deckover trailers.

With the guidance/direction from the Director of Sales – CCE, and the VP of Sales -Worksite Products, you will help develop and implement a strategy to position Brandt as the leading dealer in the Utility Trailer market as measured by increasing our current customer base.

Who We Are

Brandt is a customer driven company, privately owned and family run, strengthened by diversification and succeeding through specialization. We operate over 170 locations across Canada, the USA, Australia, and New Zealand.

For nine decades, the people of Brandt have stood shoulder-to-shoulder with the hardworking people that we serve. And really, there’s no place we’d rather be because just like them, it’s when we’re working hard and getting things done that we’re at our best.

Our success is driven by a passionate belief in the unlimited potential of our company and the ultimate success of our customers and we act on that belief every single day.

That’s Powerful Value, Delivered.

What You Will Be Responsible For

Sales Support

• Work with the sales team in building knowledge and understanding of the UTR market (customer segments, competitive product profiles, jobsite applications/opportunities).
• Assist Territory Managers on sales calls, by evaluating the customer’s current & future equipment/material hauling scope and matching those needs to the proper trailer for the right application.
• Maintain a high level of confidence amongst all customers, by demonstrating expertise, sense of urgency and reliability.
• Provide competitive analysis for all UTR types, focusing on features, benefits, and applications, to create powerful sales tools that can be used by the Sales Teams to increase revenue and market share.
• Product demonstration support for sales teams by assisting with proper trailer usage, to ensure a safe and optimal trailer performance, with the end goal of converting the demonstration into a sale, every time.

Training

• Provide and monitor training for all new and existing territory managers as required, including:
• Features, benefits and proper Load-to-Trailer application training
• Hands-on product utilization training

General

• Liaising between the sales team and our manufacturing team, as it pertains to product applications, new product launches, and sales product training programs by:
  • Interacting with their product application development teams.
  • In-person visits to our manufacturing facilities.
  • Participation in both Dealer and Customer Advocacy Group meetings.
• Work closely with the other Worksite Product Division and Region management team members (Directors, VP’s and other CPM’s)
• Provide feedback on:
  • Competitive product intelligence (features/benefits and job-applications on current and new models, product quality and customer feedback)
  • Sales team effectiveness on product knowledge, customer demonstrations and overall product proposition delivery
  • Product application trends
  • Industry buying trends
• Help rollout any new branch/division/region/company initiatives, for your AOR (Area of Responsibility)
• Assist with Marketing initiatives by providing feedback on our product features/benefits/job-applications, and by helping with new campaign rollouts.

What We Offer

• Competitive compensation: we offer fair, market-based wages that recognize your skills, experience, and contributions.
• Continuous Learning: through on-the-job training and educational opportunities.
• Opportunities for advancement within a growing company that values initiative and teamwork.
• Comprehensive benefits coverage: including health, dental and more to support your wellbeing.
• Retirement savings programs: Pension and RRSP programs to help you invest in your future.

When you work for Brandt, we work for you. It’s as simple as that.