Creative Content Producer

CREATIVE CONTENT PRODUCER

Coquitlam, BC | Full-Time | Flexible Hybrid

Salary: $60,000–$75,000 annually

READY TO JOIN TEAM WOOLA?

Some people see a mechanical room, a construction site or a technician working on a rooftop.

Others see a great story waiting to be told.

We're looking for the second kind.

Woola is hiring a Creative Content Producer to capture the people, projects and personality behind our growing company.

We don't want someone who just schedules posts or sends creative work to an outside agency. We want the person with the ideas, behind the camera and at the editing desk. Someone who can turn a service call into an entertaining Reel, a construction project into a mini-documentary and an ordinary Tuesday into content people actually want to watch.

You'll have the creative freedom to experiment, the support of a growing team and plenty of real stories to work with.

WHO WE ARE

OUT WORK | OUT PERFORM | OUT PLAY

Woola is a privately owned, Coquitlam-based building services company with four divisions: Mechanical, Electrical, Power and Build. We work with property managers, building operators, businesses and residential communities throughout the Lower Mainland and across BC. We take our work seriously, but not ourselves. Our technicians, projects, team events and community involvement all offer opportunities to show what makes Woola different. We want to build an audience that comes to our pages for useful advice, interesting stories and a little entertainment, not just advertisements.

THE ROLE

You'll own the creative process from idea to publication: planning, filming, photography, graphic design, editing, writing captions and publishing. You'll report to our Office Manager, work closely with team members across all four divisions and have room to shape Woola's creative direction.

What you'll do:

• Make original video content. Shoot and edit Reels, TikToks, YouTube Shorts, interviews, job-site features and behind-the-scenes footage.
• Tell bigger stories. Produce mini-documentaries and longer project features that show the people, challenges and results behind the work.
• Design and photograph. Create social graphics, carousels, thumbnails and professional photography, plus occasional brochures, event materials, website imagery and promotional pieces.
• Own distribution. Plan and publish across Instagram, Facebook, LinkedIn, YouTube and TikTok, adapting the presentation and message to each audience.
• Build a following. Develop recurring educational and entertaining series, engage with audiences, follow trends and monitor what actually performs.
• Keep improving. Track engagement, reach and follower growth, share useful insights and recommend new formats, tools and ideas.

Our initial production goals are five or more original content pieces each week, daily Instagram Stories, frequent short-form videos and approximately one longer project feature or mini-documentary each month.

We're interested in consistency and strong results, not posting filler to hit a number. A great day of filming should create material that can be thoughtfully repurposed across multiple channels.

USE THE TOOLS. KEEP THE CREATIVITY.

Technology should help you create better content, faster.

We're looking for someone comfortable with tools such as Canva, CapCut, Adobe Creative Cloud, DaVinci Resolve or comparable platforms. You don't need to use every program; you do need to know how to turn an idea into a polished finished product.

We also want someone who understands how to use AI to support their work: brainstorming, research, scripts, storyboards, transcription, captions, editing, audio cleanup and other time-saving production tasks. Be curious about new software, automation and emerging production techniques. Bring us recommendations. But our creative foundation stays the same: real people, real projects and original storytelling. AI should enhance the work, not replace the authenticity that makes it worth watching. Any use of AI must respect client confidentiality, accuracy and Woola's brand standards.

WHO YOU ARE

We're more interested in your portfolio than your years of experience.

You can show us that you:

• Personally create strong videos, photography and graphics, from concept through final edit.
• Understand storytelling, camera work, lighting, sound, pacing and visual design.
• Know what makes people stop scrolling and how to adjust content for different platforms.
• Can write clear captions and scripts, organize a content calendar and manage competing deadlines.
• Are comfortable talking to technicians, interviewing people and finding good stories without needing constant direction.
• Bring your own ideas, take feedback well and care about the finished details.

Big assets: Drone photography and videography (especially appropriate certification and safe flying experience), documentary production, motion graphics, animation, podcast production and advanced AI-assisted workflows.

Experience in the trades is welcome, but not necessary. Curiosity and the ability to make technical work understandable are more important.

WHAT WORKING HERE LOOKS LIKE

This is a full-time, flexible hybrid role based at our Coquitlam office. You'll regularly visit active job sites and company events, with flexibility for remote editing and design work on occasional basis when necessary and with prior approval from management.

Most work takes place on weekdays, with occasional early mornings, evenings, weekends or BC travel when a worthwhile filming opportunity comes up. Scheduling will be arranged appropriately and in accordance with employment standards. You'll need a valid driver's licence and reliable personal transportation. Approved business mileage and travel expenses are reimbursed.

You may use personal production equipment if you prefer; Woola can provide complementary equipment, software and resources as needed. All field filming is subject to site safety rules, permissions and confidentiality requirements.

You'll receive initial creative and brand guidance, with greater independence over routine content publishing as you get established. Sensitive client content and significant campaigns will still require approval.

WHAT WOOLA OFFERS

• $60,000–$75,000 annual salary, based on your abilities and portfolio.
• Extended health and dental benefits, subject to plan eligibility.
• Paid vacation and applicable sick leave.
• Flexible hybrid work and opportunities for creative development.
• Access to interesting projects, people, events and production resources.
• A team that values initiative, good ideas and having fun while doing excellent work.

SHOW US WHAT YOU'VE GOT

Apply with your resume, a portfolio of work you personally created, and a short creative introduction. Tell us what you enjoy making, which tools you use and why Woola interests you. If a project was collaborative, explain your contribution.

Shortlisted candidates may be invited to complete a paid practical creative assignment.

If you're the person who watches a video and thinks, I could make that better, we'd like to see what you can do.

Come create something with us.

OUT WORK | OUT PERFORM | OUT PLAY