Public Relations Coordinator

As a Public Relations Coordinator for Caudalie Canada Inc., you will support the execution of Public Relations, influencer marketing, and communications initiatives across the Canadian market in partnership with the Communications team. You will play a key role in managing creator and media relationships, supporting PR events and launches, coordinating mailers and gifting initiatives, and assisting with campaign execution and reporting.

FUNCTIONS :

Creator Relations

• Assist in executing campaign-related paid influencer partnerships directly with creators, agencies, and management companies through campaign communications, briefings, content scheduling to live content and invoicing
• Support management of annual VIP creator program through always-on communications, spa treatment bookings globally and personalized surprise & delight giftings
• Support creator community growth through relationship-building, gifting, and brand access opportunities, building and maintaining internal lists/records throughout
• Research and identify emerging creators, trends, and brands relevant to the Canadian beauty and lifestyle market, presenting and implementing how research can be integrated into PR program at large
• Manage influencer, press and brand partner gifting including list creation, brand partner communications, warehouse logistics and timeline management in relation to campaign strategy and always-on needs

PR Events & Activations

• Support Public Relations Manager in launch events, influencer experiences, and PR initiatives across Canada through research, sourcing, planning, vendor and creator communications and onsite execution
• Support management of influencer and client initiatives including retailer activations, experiential launches, and spa bookings/events
• Research, intake and vet prospective brand partners for local co-branded creator and client events; planning and execution support as needed with Manager oversite
• Assist with pre and post-event logistics including organization and packing, inventory management, printing and shipping of event materials, collateral and products
• Support the development of internal pre-event and post-event recap materials, presentations, and reporting
• Attend creator and client events and meetings as needed (flexible schedule required)
• Opportunity to travel to creator events and meetings as needed

Social Media & Reporting

• Oversee capture, upload, organization and tagging of social media data in real-time using CreatorIQ and other reporting platforms
• Assist with talent discovery, competitor analysis, campaign creation and monitoring
• Maintain PR lists and databases, including media contacts, creator information, and outreach

Administrative & Team Support

• Support invoice tracking and spend reconciliation for PR initiatives
• Manage PR inventory, office orders, product send-outs, and fulfillment coordination
• Liaise cross-functionally with warehouse, field teams, and internal departments to ensure seamless execution of PR programs and launches
• Provide additional administrative and project support to the Public Relations Manager and Senior Leadership team as needed

Other duties as assigned.

QUALIFICATIONS:

Education & Experience

• Bachelor’s degree in public relations, Communications, Marketing, or related field preferred
• 1–2 years of relevant experience in Beauty, Lifestyle, PR, Communications, or Influencer Marketing
• Experience supporting influencer campaigns, PR events, gifting programs, or creator relations strongly preferred
• Luxury beauty experience is an asset
• Proficiency in Microsoft PowerPoint, Excel, Canva and social media platforms required

Other Skills

• Strong interpersonal and relationship skills with a collaborative, hospitality mindset
• Strong written and verbal communication skills (bi-lingual a bonus)
• Results oriented with strong analytical and problem-solving skills
• Demonstrated understanding of time-sensitivity with the ability to pivot and take on new tasks with a sense of urgency
• Demonstrated ability to self-start, provide updates and seek out initiatives proactively
• Highly organized with excellent attention to detail and ability to manage multiple deadlines and priorities

Work Hours & Location

• Reports to the Public Relations Manager, Canada, and collaborates regularly with closely with Marketing, Sales, Education, Digital, E-commerce, and Global Communications teams.
• Available to work Monday through Friday 9:00 am – 6:00 pm.
• Work location is in the corporate office located in Toronto, Ontario.
• Hybrid work schedule office/remote defined by management.

Caudalie provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Caudalie complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, and transfers, leaves of absence, compensation and training.