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Senior Growth Marketing Analyst (Performance Marketing & Insights)

@ Resonaite

Toutes ses offres

Toronto, Ontario

Contrat5+ ans d’expérience
Postuler
SIGNAUX

En bref

Resonaite is hiring, through its client, a Senior Growth Marketing Analyst on a 12-month contract with option to extend, based onsite in Toronto. The role runs full-funnel paid media across Google Ads, Meta, YouTube, programmatic and affiliate channels, and turns media and customer data into insights that grow the customer base.

Responsabilités :

  • Own full-funnel paid media campaigns across Google Ads, Meta, YouTube and affiliate channels
  • Optimize budgets against CPA, ROAS, LTV and retention goals
  • Build audience segmentation and lifecycle strategies using CDP and analytics tools
  • Design, run and analyze A/B and multivariate tests

Résumé des exigences :

  • 5+ years in growth, performance or digital marketing
  • Hands-on paid media management across major channels
  • Strong analytics skills in GA4, Adobe Analytics, Tableau, Power BI or Looker
  • Understanding of attribution and incrementality testing
  • Excellent stakeholder management

Outils et compétences

Google AdsMetaYouTubeGoogle Analytics (GA4)Adobe AnalyticsTableauPower BILookerCustomer Data Platform
Source et dates

Type de source non vérifié · apify-linkedin

Date publiée par l’employeur
2026-11-12
Première détection par notre source
2026-11-14
Mise à jour du dossier source
2026-11-14

Ces dates décrivent le dossier source, pas une vérification en direct du recrutement. Consultez l’offre originale.

Détails du poste

NiveauSenior
DomaineMarketing
Expérience5 an(s) et plus
Déplacementsavion : aucun · route : aucun
Milieu de travailBureau
PositionSurtout assis
Exigences physiquesphysique faible · ordinateur élevé
LanguesEnglish

Résumé et détails rédigés par l’IA à partir de l’offre; l’offre de l’employeur fait foi.

Postuler
ChampValeur
Offres sur Jobsy15
Description

Our client is seeking a contract-based Senior Growth Marketing Analyst to drive customer acquisition, engagement and retention through data-driven performance marketing.

Reporting to the Director of Growth Marketing, you will join the Customer Development & Engagement team. You'll work across growth marketing, customer engagement, marketing operations and marketing enablement, turning media and customer data into insights that grow and deepen the customer base.

Duration: 12 months (option to extend)

Location: Onsite – Toronto

Responsibilities

  • Own full-funnel campaign management across paid media channels, including Google Ads, Meta, YouTube, programmatic display, paid social and affiliate marketing
  • Review media performance and internal data, and share recommendations and actionable insights with key stakeholders
  • Evaluate and optimize channel mix, audience strategies and creative versioning to improve efficiency, reach and customer growth
  • Manage budgets and optimize spend against CPA, ROAS, LTV, retention and revenue goals
  • Support acquisition of new customers and re-engagement of lapsed customers through external marketing channels
  • Develop audience segmentation, customer journey maps and lifecycle strategies using CDP and analytics tools
  • Design, run and analyze A/B and multivariate tests
  • Support marketing operations and enablement: campaign deployment, martech optimization and data accessibility

Required Qualifications

  • 5+ years of experience in growth, performance or digital marketing, or customer acquisition roles
  • Hands-on management of paid media across Google Ads, Meta, YouTube, programmatic and affiliate channels
  • Strong analytical skills with tools such as Google Analytics (GA4), Adobe Analytics, Tableau, Power BI or Looker
  • Experience with audience segmentation, Customer Data Platforms (CDP), customer journey mapping and lifecycle marketing
  • Proven track record of measurable growth across acquisition, engagement, retention and revenue KPIs
  • Strong understanding of attribution methodologies, conversion funnels, incrementality testing and marketing measurement
  • Excellent stakeholder management and cross-functional collaboration skills

Preferred Qualifications

Experience with one or more of the following is an asset:

  • Marketing regulated products within highly governed environments
  • Advertising standards and compliance in regulated industries
  • Driving cross-sell and customer value growth across multiple products or business lines
  • Working with media, creative, CRM, analytics, product and agency partners

Nice-to-Have Experience

  • Regulated consumer industries (e.g., entertainment, financial services)
  • Ontario public sector or Crown agency experience

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