Senior Marketing Specialist

Chart Your Next Career Adventure

Senior Marketing Specialist | 14-16-Month Contract | Potential to Become Permanent

M&P Mercury is looking for a creative, strategic and hands-on Senior Marketing Specialist to join our team and help bring the boating lifestyle to life through compelling campaigns, experiences and brand storytelling.

ABOUT YOU

You’re a hands-on, senior-level marketer with 5+ years of progressive experience who can independently take projects from idea to execution. You’re equally comfortable developing campaigns, creating content, managing digital channels, coordinating events and reviewing performance.

Highly organized and detail-oriented, you thrive in a fast-paced environment, manage multiple priorities with confidence and look for ways to improve how marketing gets done. Marine experience is an asset but not required. Experience in luxury, automotive, hospitality, real estate or other high-consideration B2C environments is also valuable.

YOUR IMPACT

Reporting initially to the Marketing Manager, then to the designated business leader during the parental leave period, you'll lead day-to-day marketing execution, own a diverse portfolio of marketing initiatives supporting brand awareness, customer engagement and sales. You will:

• Plan and execute integrated campaigns across email, social, digital advertising, website and dealership channels.

• Own projects from concept through execution, reporting and follow-up.

• Manage email marketing, CRM segmentation, website content, promotions and boat/yacht listings.

• Create engaging content and marketing collateral such as social media, digital advertisements, signage, brochures, sales materials and event communications, while maintaining brand standards.

• Partner with Sales to develop targeted campaigns around brands, models, customer interests and sales priorities.

• Support boat shows, product launches, open houses, customer events and other sales initiatives.

• Coordinate agencies, designers, advertising partners and other external vendors.

• Monitor campaign and digital performance and turn insights into recommendations.

• Maintain marketing calendars, assets and project timelines while identifying opportunities to improve processes and efficiency.

• Manage marketing requests across both Yacht Centre and Boat Centre operations, prioritizing competing deadlines and business needs.

This is an individual contributor role with no direct people-management responsibility, offering autonomy to own your work and making a meaningful impact.

WHAT YOU BRING

• 5+ years of progressive marketing experience with a strong track record of managing multiple campaigns and projects independently.

• Strong email marketing and CRM experience, including segmentation, campaign execution and reporting.

• Solid digital and social marketing knowledge, including Meta Ads, Google Ads and Google Analytics.

• Experience with website/CMS management and digital marketing platforms.

• Strong copywriting, editing and communication skills.

• Proficiency with Adobe Creative Suite (specifically InDesign and Photoshop) and Canva and/or similar tools.

• Excellent project management, organization and attention to detail.

• A proactive, solutions-oriented approach with the ability to collaborate effectively across teams and with external partners.

NICE-TO-HAVES

• Experience in marine, luxury retail, automotive, real estate, hospitality, premium lifestyle industriesor other high-consideration B2C environments.

• Experience working across multiple brands or manufacturer brand standards.

• CRM/marketing automation experience.

• A diploma or degree in Marketing, Communications, Business or a related field.

• Agency experience or a passion for boating, luxury products and outdoor recreation

WHY M&P MERCURY

At M&P Mercury, we strive to take care of our team, recognize great work, and reward meaningful contributions. As part of our tight knit, growing, and dynamic team, you can expect:

• A 14-16-month contract covering parental leave, with potential to transition into a permanent full-time role.

• Competitive compensation of $70,000–$80,000, three (3) weeks of paid vacation and comprehensive benefits, including 50/50 extended health and dental coverage.

• A hybrid work arrangement, with approximately one day per week working from home.

• A dynamic downtown Vancouver location at our Coal Harbour Yacht Centre.

• Opportunities to participate in exclusive events, showcases and experiences within the marine industry.

• The autonomy to take ownership of meaningful marketing initiatives and contribute to a respected Canadian brand.

A collaborative culture built around quality, continuous improvement and exceptional customer experiences

OUR VALUES - WHAT DRIVES US AT M&P MERCURY

At M&P Mercury, our mission is simple – to make the boating lifestyle the most rewarding, fulfilling, and memorable experience possible. We strive to achieve this commitment by:

• Providing premium quality products and professional services.

• Treating every person who comes onto our premises as a potential lifetime client and friend.

• Continually exceeding our customers’ expectations.

• Embracing honesty, fairness, and a genuine concern for our customers’ wants and needs.

• Striving to improve our services, processes, human relations, and quality.

ABOUT M&P MERCURY

M&P Mercury, a tight-knit and customer-centric small business, is a leader in the marine and luxury boating industry. Since 1957, M&P Mercury strives to share our passion for boating and use it to bring people together. Recognized by Boating Industry Magazine’s Top 100 Dealers as Canada’s #1 dealer, we sell more than just boats; we sell enjoyment, luxury and top-tier experiences to customers craving the on-water lifestyle. With five locations across BC in Burnaby, Vancouver, North Vancouver, Kelowna, and Nanaimo, we pride ourselves on an exceptional, professional and a superb sales and services experience while curating a fun, growth-driven and exciting work environment for our employees to thrive in.

Does this sound like the right opportunity for you? Are you ready to take the next step in your career? Click ‘Apply’ and submit your resume today!

Do you want to learn more about working with M&P Mercury?

Visit https://mpyachtcentre.com/ and https://mpboatcentre.com/