Senior Project Manager

About the Role

RDEL Group & Craft&Crew are looking for an experienced Senior Project Manager to join our growing team. We're a full-service digital agency delivering everything from complex websites and digital experiences to SEO, AEO, paid media, video production, and ongoing support and maintenance.

We're looking for someone who understands the pace, variety, and complexity of agency life. Someone who can confidently manage multiple clients, projects, and ongoing engagements while keeping teams aligned, budgets on track, and clients informed and happy.

As a Senior Project Manager, you'll oversee the full lifecycle of client engagements, from discovery and planning through execution, delivery, and ongoing support. You'll work closely with our development, design, strategy, search, media, and production teams to ensure projects run smoothly and deliver meaningful results.

This role goes beyond managing timelines and tasks. You'll be a trusted point of contact for clients, take ownership of project financials, help manage resources, identify opportunities for account growth, and continuously look for ways to improve how we work.

We're looking for someone who brings at least five years of project management experience in a digital, marketing, or creative agency environment and is comfortable managing a diverse portfolio of clients and services.

What You'll Do

Project Management & Delivery

• End-to-End Project Management: Lead the planning, execution, monitoring, and delivery of digital agency projects, ensuring work is completed on time, within budget, and to our quality standards.
• Diverse Project Portfolio: Manage engagements across website design and development, SEO/AEO/GEO, paid media, video production, digital marketing, support and maintenance, and ongoing client retainers.
• Planning & Estimation: Collaborate with internal teams to define scope, estimate effort, establish budgets, identify dependencies, and develop realistic project plans.
• Resource Coordination: Work with team leads and our delivery team to coordinate resource availability, capacity, priorities, and project assignments across multiple clients and workstreams.
• Requirements & Scope Management: Gather and document client requirements, translate business objectives into actionable deliverables, and proactively manage scope, changes, risks, and expectations.
• Task & Workflow Management: Maintain project boards, tasks, schedules, and documentation using tools such as Jira and Confluence, ensuring work is clearly defined, prioritized, and progressing.
• Retainer & Support Management: Oversee ongoing support, maintenance, and retainer engagements, including request intake, triage, prioritization, budget consumption, and service delivery.
• Cross-Functional Collaboration: Coordinate with developers, designers, strategists, SEO specialists, media teams, video producers, and other stakeholders to keep work moving efficiently.
• Quality & Delivery Oversight: Ensure deliverables are reviewed, tested, and validated appropriately before being presented to clients or released.
• Risk & Issue Management: Proactively identify challenges, remove roadblocks, escalate concerns when necessary, and recommend solutions before issues affect delivery.
• Process Improvement: Contribute to improving our project management practices, workflows, tools, and overall delivery efficiency.
  

Client & Account Management

• Client Relationships: Build and maintain strong, trusted relationships with clients, serving as a reliable primary point of contact throughout their engagements.
• Client Communication: Lead regular status updates, project meetings, and ongoing communications, keeping clients informed of progress, budgets, risks, and next steps.
• Expectation Management: Proactively manage client expectations, navigate challenging conversations, and ensure alignment on scope, timelines, deliverables, and responsibilities.
• Client Satisfaction: Take ownership of the overall client delivery experience, identifying concerns early and ensuring clients feel supported and confident in our work.
• Account Growth: Identify opportunities to provide additional value through new services, expanded retainers, enhancements, or follow-on projects, working collaboratively with our account and business development teams.
• Strategic Collaboration: Develop an understanding of each client's business objectives and work with internal specialists to recommend solutions aligned with their goals.
  

Financial & Resource Management

• Project Budget Ownership: Monitor project budgets, hours, burn rates, and profitability, proactively identifying and addressing potential overruns.
• Retainer Financial Management: Track ongoing retainer allocations, utilization, and remaining budgets to ensure work is planned and delivered within agreed commitments.
• Forecasting & Reporting: Maintain accurate project forecasts, estimates to completion, and financial updates to support internal planning and decision-making.
• Invoicing Support: Collaborate with finance and delivery teams to ensure project milestones, time tracking, and billing information are accurate and up to date.
• Change Management: Identify and document out-of-scope requests, support change orders, and ensure additional work is appropriately estimated, approved, and accounted for.
• Resource Planning: Collaborate with team leads to balance workloads, manage competing priorities, and make effective use of available resources.
  

Sales & Business Development Support

• Proposal & RFP Support: Participate in proposal development, project scoping, estimates, and RFP responses, helping ensure proposed work is realistic and achievable.
• Client Opportunities: Recognize opportunities for new projects, additional services, or expanded client relationships and bring them forward to the appropriate teams.
• Client Discovery: Participate in client discovery sessions, helping clarify requirements, identify risks, and establish delivery expectations for potential engagements.
• Project Transitions: Support the transition of new business from sales into delivery, ensuring internal teams have the information and context needed for a successful kickoff.
  

Team Collaboration & Continuous Improvement

• Senior-Level Leadership: Demonstrate ownership, sound judgment, and accountability while helping guide project teams through complex delivery challenges.
• Mentorship: Share knowledge, best practices, and experience with other project managers and team members.
• Process & Tooling: Help improve project delivery workflows, documentation, reporting, and the effective use of project management tools.
• Continuous Learning: Stay current with digital agency trends, emerging technologies, AI-enabled workflows, and evolving approaches to project delivery.
• Additional Duties: Support other related responsibilities and initiatives as reasonably assigned to meet the evolving needs of the organization.
  

What We're Looking For

Required Qualifications

• Minimum five (5) years of project management experience within a digital, marketing, or creative agency. Direct agency experience is essential.
• Demonstrated success managing multiple clients, projects, and competing priorities simultaneously in a fast-paced agency environment.
• Experience managing website design and development projects, including an understanding of web technologies, CMS platforms, QA, and deployment processes.
• Experience coordinating digital marketing, creative, or ongoing service engagements such as SEO, paid media, content, video, or support and maintenance.
• Strong understanding of project financials, including budgets, estimates, time tracking, utilization, profitability, and scope management.
• Experience managing ongoing client retainers, recurring deliverables, or support-based engagements.
• Excellent written and verbal communication skills, with the confidence to lead client meetings, manage expectations, and navigate difficult conversations.
• Strong organizational skills, attention to detail, and the ability to prioritize effectively across multiple active workstreams.
• Experience working with cross-functional teams, including technical, creative, and marketing specialists.
• Familiarity with modern project management tools and methodologies, including Agile, Kanban, or other iterative delivery approaches.
• Ability to work independently, take initiative, solve problems, and hold yourself and others accountable for commitments.
• Must be currently located in Canada.
  
  

Nice to Have

• Experience with Jira, Confluence, or similar project management and collaboration platforms.
• Familiarity with content management systems such as Drupal, WordPress, Craft CMS, or Webflow.
• Experience delivering SEO, AEO/GEO, paid media, digital advertising, or video production engagements.
• Experience with resource and capacity planning across multidisciplinary teams.
• Familiarity with agency financial management, including fixed-fee projects, time-and-materials engagements, and monthly retainers.
• Experience supporting proposals, RFPs, estimates, and new business opportunities.
• PMP, CSM, or other relevant project management certifications.
• Experience working in a remote-first agency environment.
  

Working at Craft&Crew

RDEL Group and Craft&Crew are a remote-first organization that brings together talented people across technology, design, marketing, strategy, and production. We work collaboratively across teams and disciplines to deliver great work for our clients.

We value people who take ownership, communicate openly, support their teammates, and continuously look for ways to improve how we work.

While we primarily work remotely, team members are expected to participate in certain annual in-person meetings and company events.

Candidates must already reside in Canada, with preference given to those located in Ottawa, Toronto or Montreal.

We're always interested in connecting with talented people who share our values and want to contribute to the continued growth of our team.