Publié il y a 15 jours
Go-to-Market (GTM) Growth Manager
@ TRSB Inc.
Montréal, Québec
SIGNAUX
En bref
TRSB Inc. is hiring a full-time Go-to-Market (GTM) Growth Manager to turn technology, data, content and creativity into demand for TRSB and its OTTO platform. The hands-on role covers building outbound campaigns, account-based plays, multi-channel sequences and AI-driven automation to generate qualified sales conversations. Bilingual English and French is required, and the posting lists benefits including group insurance, group RRSP and flexible work arrangements.
Responsabilités :
- Build and execute targeted outbound campaigns
- Build account lists and enrich prospects with GTM tools
- Design multi-channel sequences across email and LinkedIn
- Turn content and events into demand-generation campaigns
- Automate workflows that route opportunities to sales
Résumé des exigences :
- Bachelor's degree in marketing, business or equivalent
- 5 to 7 years of B2B marketing experience, ideally SaaS or AI
- Comfort with marketing analytics and automation tools
- Proficient in English and French, spoken and written
- Strong stakeholder communication
Outils et compétences
Source et dates
Type de source non vérifié · apify-linkedin
- Date publiée par l’employeur
- 2026-10-29
- Première détection par notre source
- 2026-11-14
- Mise à jour du dossier source
- 2026-11-14
Ces dates décrivent le dossier source, pas une vérification en direct du recrutement. Consultez l’offre originale.
Détails du poste
| Niveau | Intermédiaire |
| Domaine | Marketing |
| Expérience | 5 an(s) et plus |
| Heures par semaine | 40 (estimé) |
| Milieu de travail | Bureau |
| Position | Surtout assis |
| Exigences physiques | physique faible · ordinateur élevé |
| Langues | English, French |
| Formation | Baccalauréat (exigé) |
| Domaines d’études | Marketing, Business administration |
| Avantages mentionnés | Congés payés généreux, Horaire flexible, Régime de retraite, Mieux-être, Aide au transport en commun |
Résumé et détails rédigés par l’IA à partir de l’offre; l’offre de l’employeur fait foi.
TRSB Inc.
| Champ | Valeur |
|---|---|
| Offres sur Jobsy | 5 |
Description
Work with ambitious people. Solve complex global challenges. Build solutions that move markets.
TRSB is a leading Canadian language and content services company helping enterprise organizations manage multilingual content at scale. OTTO is our AI-powered platform for secure, governed multilingual content workflows.
TRSB looking for a Go-to-Market (GTM) Growth Manager who can turn technology, data, content and creativity into demand.
Your primary focus won’t be analytics. This is a hands-on execution role.
You will work closely with our GTM Director, Marketing team and Business Development team to identify the right companies, find the right people, create highly relevant outreach, launch campaigns, automate follow-up and generate qualified conversations for TRSB and OTTO.
You will have access to a modern GTM technology stack. Your job is to make it perform.
Your Daily Routine
Build and execute outbound campaigns
Track a focused set of metrics tied directly to revenue generation, including:
Execution comes first. Measurement helps us execute better.
This Position May Be Ideal For You If You
TRSB is a leading Canadian language and content services company helping enterprise organizations manage multilingual content at scale. OTTO is our AI-powered platform for secure, governed multilingual content workflows.
TRSB looking for a Go-to-Market (GTM) Growth Manager who can turn technology, data, content and creativity into demand.
Your primary focus won’t be analytics. This is a hands-on execution role.
You will work closely with our GTM Director, Marketing team and Business Development team to identify the right companies, find the right people, create highly relevant outreach, launch campaigns, automate follow-up and generate qualified conversations for TRSB and OTTO.
You will have access to a modern GTM technology stack. Your job is to make it perform.
Your Daily Routine
Build and execute outbound campaigns
- Create targeted outbound campaigns around our priority industries, solutions, accounts and buyer personas.
- Build account and contact lists using tools such as Clay, Apollo, HubSpot, LinkedIn and other data sources.
- Research target organizations and identify the people, business events and signals most likely to create a reason for a conversation.
- Develop segmented and personalized outreach rather than generic mass campaigns.
- Build multi-channel sequences across email, LinkedIn and other relevant channels.
- Test messaging, offers, calls-to-action and audience segments continuously.
- Work closely with our Business Development team to turn engagement into conversations, meetings and opportunities.
- Turn our target-account strategy into executable campaigns.
- Identify priority accounts based on industry, company profile, existing relationships, website activity, intent signals and other relevant data.
- Use tools such as Clay, Apollo, Snitcher, HubSpot and LinkedIn to enrich accounts and identify buying signals.
- Build automated workflows that alert BDRs when meaningful activity occurs.
- Help BDRs understand who to contact, why they should contact them and what they should say.
- Create highly personalized account plays for our most important prospects.
- Work with our Content and Marketing teams to transform thought leadership, case studies, webinars, events, product launches and industry developments into demand-generation campaigns.
- Develop campaigns around specific business problems rather than simply promoting products.
- Help TRSB reach enterprise buyers of language, content and multilingual services.
- Help OTTO reach leaders responsible for content operations, AI, localization, regulatory content, knowledge management and enterprise workflows.
- Support launches of new OTTO solutions, industry-specific offerings and strategic initiatives.
- Turn events, conferences and partnerships into structured pre-event and post-event prospecting campaigns.
- Use AI to accelerate research, personalization, messaging and campaign development.
- Build practical automations connecting our GTM tools.
- Create workflows that enrich accounts, identify relevant triggers, generate personalized outreach and route opportunities to sales.
- Experiment with new GTM techniques and tools when they can materially improve campaign performance.
- Automate repetitive work while keeping human judgment where it matters.
- Rather than building technology for its own sake, work to generate more high-quality sales conversations.
Track a focused set of metrics tied directly to revenue generation, including:
- Target accounts reached
- Relevant contacts identified
- Engagement rates
- Positive responses
- Meetings generated
- Sales-qualified opportunities
- Pipeline influenced and created
- Conversion by campaign, segment and message
Execution comes first. Measurement helps us execute better.
This Position May Be Ideal For You If You
- Have a bachelor’s degree in marketing, business administration or equivalent
- Have a minimum of 5–7 years of experience in a similar role (B2B marketing, ideally SaaS, technology, AI)
- Are comfortable with marketing analytics and automation tools (HubSpot is an asset)
- Have an analytical mindset and are motivated to achieve quantifiable goals, including prospect volumes and conversion rates
- Are comfortable communicating with and managing stakeholders and can convey recommendations clearly and convincingly to different levels of the organization
- Are proficient in English and French, both spoken and written (bilingualism is required to interact with our largely English-speaking clientele)
- Competitive salary
- Comprehensive group insurance
- Group RRSP
- Flexible work arrangements
- Fitness benefit
- Payment of dues to your professional order
- Referral program
- Public transit credit
- Paid vacation on your birthday
Journal
Visible seulement par vous. Conservé sur cet appareil, et dans votre compte une fois connecté.