Head of Sales & Marketing

Company Description

An innovative IT professional services firm is looking to expand their team and hire a Head of Sales and Marketing to focus on Canada and the United States.

Are you a relationship-driven sales professional who enjoys solving business challenges and helping clients succeed? Do you like blending research, consulting, and technology to create meaningful impact? If so, this opportunity may be a great fit.

Job Description

This role is ideal for someone who combines deep sales expertise with strong leadership skills, and who thrives on delivering customer value through technology. You’ll have the opportunity to coach and lead a small sales team, shape strategy, and play a critical role in the success of our projects as our teams continue to grow.

In this role, you would be a “Player Coach”, responsible for both achieving your own sales targets and the total team’s rolled up quota.

Your day to day responsibilities:

• Consistently achieve sales targets through deal cycle management
• Leading a small team of sales account executives and also the product marketing department
• Develop a sales strategy for the organization for the specific segment and execute the sales strategy successfully
• Drive the acquisition of of new customers and achieve or overachieve the sales target
• Create partnerships opportunities to drive revenue growth
• Develop sales events, demos and other channels to generate brand awareness and lead conversions
• Work cross functionally with the marketing and product team
• Deepen relationships with our partners
• Implement, test and use a variety of technologies to capture lead generation activities and use datadriven insights to increase conversion rates and reduce customer acquisition time (for example AI tools, segmentation tools and other technologies)
• Develop an understanding of the industry, stay up to date with industry trends and understand the best way to position the company and its products
• Achieve both personal sales targets and the total team’s rolled-up quota.

Leadership & Coaching

• Provide guidance, advice and mentorship to the sales team
• Provide feedback, coaching, deal strategy and forecasting
• Improve sales structures, processes, KPIs, tools and best practices for the team
• Monitor team metrics, run daily check-ins, and provide 1:1 coaching to improve conversion rates.

Qualifications

• Ideally, you have sold professional services or have an IT consulting background
• You have experience selling to Enterprise clients
• You love leading teams and building departments
• You've created sales processes and playbooks and implemented them successfully
• You have an entrepreneurial background and have worked in a start-up environment and succeeded in such an environment
• You’re naturally a sales person that develops relationships easily and have an ability to close deals and be persuasive
• You have a growth mindset and apply this to all areas of your life
• You’re ambitious and a big-picture thinker.

Qualifications

Your Experience

• You have proven leadership experience, at least 2 years leading sales teams, and you enjoy coaching and mentoring others
• You have at least 8 years of sales experience and have the drive and ambition to continue to close deals
• Your have experience with longer sales cycles
• Training in Challenger, MEDDIC or similar methodology

Additional Information

Salary: 120,000 to 130,000 CAD + bonus