Marketing Assistant

$25- $28 / hour.

Full-time or part-time flexibility available.

Some remote work occasionally accepted.

Time Family of Wines is seeking a creative, organized and hands-on Marketing Assistant to support the day-to-day marketing activities across our growing portfolio of hospitality and beverage brands, including Chronos Winery, Evolve Sparkling House and OROLO Restaurant & Cocktail Bar.

Working closely with the General Manager, Beverage, this role will help bring our brands to life across digital channels, guest experiences, events, communications and marketing materials.

This is a hands-on role suited to someone who enjoys variety, takes initiative, has strong communication skills and is excited to work in the wine, hospitality and tourism industry.

Key Responsibilities

1. Marketing Campaigns, Events & Activations

• Support the execution of seasonal promotions, product releases, DTC, wine club, and hospitality campaigns by creating messaging & communication materials to promote across social media, email, website and on-site channels.
• Assist with the planning, promotion and execution of winery, restaurant and community events.
• Support event logistics including invitations, guest communications, signage, promotional materials and supplies.

2. PR + Media & Awards + Competitions

Assist with arranging media and influencer visits.

• Coordinate wine samples, photography, product information and other materials required for bi-annual wine release drops to nationwide critics.
• Assist with award submissions, tracking results and maintaining an up-to-date record of accolades and reviews.
• Help write and release milestone Press Releases, including press mail-out, follow up and media distribution.

3. Social Media Content Management

• Relay content topics such as, new experiences, menus, change in hours, achievements, media mentions etc. to Social Media team.
• Help Team build monthly content calendars, approve each calendar and maintain open timely communication in case of short-term changes or make such changes on the platforms.
• Post and maintain company’s YouTube and TikTok channels.
• Using available marketing budget and personal devices, plan asset development with photographers, videographers or capture assets yourself, to create engaging content including posts, stories, reels and short-form video.
• Capture photo and video content at the wineries, restaurant, company events and other relevant brand moments.
• Ensure social content reflects each property's brand identity, tone and positioning.

4. Creative & Marketing Collateral

• Assist with drafting, designing and producing marketing materials and product labels for all three properties. Including product registrations and applications.
• Develop or coordinate promotional graphics, email assets, invitations, menus, signage, sell sheets, brochures, advertisements, presentations and POS materials.

5. Email Marketing & Database Support

• Assist with copywriting, designing, and distribution of email campaigns including audience segmentation and targeted communications.
• Support communications for wine releases, events, promotions, wine clubs, restaurant initiatives and seasonal campaigns, including physical poster distribution around town.
• Track basic email performance and assist with reporting and recommendations.
• Assist with the creation of email journeys and refreshing these seasonally.

6. Website & Web Cart Management

• Maintain and update website content across Time Family's digital properties.
• Assist with updating photography, copywriting, in-house designed menus, and keeping website looking fresh by using appropriate images for the seasons.
• Support e-commerce sales by ensuring product listings and event tickets in Commerce 7 including their details/pricing/ collections are accurately built. Create promotions and coupons to accurately reflect the pricing available to the target segments.

7. Admin, Analytics &Reporting

• Track and compile basic performance data across social media, email, website, e-commerce and campaigns.
• Organize marketing files, photography, video, templates and other brand assets in a logical manner on company SharePoint.
• Occasionally support with Wine Club and any other tasks as required.

Working Relationships

The Marketing Assistant will work closely with the General Manager, Beverage.

The role will require regular collaboration across Chronos Winery, Evolve Sparkling House and OROLO Restaurant & Cocktail Bar, with the ability to prioritize competing deadlines and support the broader needs of the Time Family of Wines portfolio.

The Ideal Candidate

• Strong written and verbal communication skills.
• Excellent organization and attention to detail.
• Comfortable managing multiple projects and deadlines.
• Strong understanding of digital and material communications.
• Comfortable creating basic content using Canva or similar tools.
• Interest or experience in photography, video and content creation.
• Familiarity with email marketing in Klaviyo, website CMS platforms WordPress and e-commerce Commerce7 is an asset.
• Experience in wine, hospitality, tourism, food & beverage or a related industry is an asset.
• Wine knowledge or WSET certification is an asset.
• Comfortable working occasional evenings, weekends and events when required.

About Time Family of Wines

Time Family of Wines brings together distinct wine and hospitality experiences in Penticton. Our portfolio includes Chronos Winery, Evolve Sparkling House and OROLO Restaurant & Cocktail Bar, each with its own identity and guest experience.

We are passionate about creating memorable experiences through exceptional wine, food, hospitality and storytelling, and we're looking for someone who wants to help us tell those stories.