Senior Product Manager - Growth (Remote First)

About Us:

Zensurance is redefining commercial insurance for Canadian businesses.

As a leading InsurTech, we make getting the right coverage simple, fast, and accessible through a digital-first experience. Our platform combines advanced technology with deep industry expertise to deliver tailored insurance solutions that help businesses thrive.

Zensurance has been recognized for its rapid growth and industry impact:

✅ Deloitte’s Technology Fast 50 (2023, 2024, 2025)

✅ Deloitte’s Technology Fast 500 (2024, 2025)

✅ Top Insurance Employers (2022)

At Zensurance, we value ownership, collaboration, and innovation. Our team thrives on solving complex challenges, challenging the status quo, and making a real impact in an industry ready for change.

If you're looking to build something meaningful in a fast-growing, customer-focused company, we’d love to hear from you!

We’re hiring a Senior Product Manager, Growth to own the growth strategy and outcomes across our New Business customer journey, from acquisition through quote conversion and online purchase completion.

This is a senior individual contributor role for an experienced Growth Product Manager who can operate independently from day one. You’ll use experimentation, customer research, product analytics, and strong UX judgment to uncover opportunities, challenge assumptions, and drive measurable growth.

You’ll work closely with Product, UX, Engineering, Data, Marketing, and senior leadership to turn insights into clear decisions and action. You’ll also own and prioritize the UX team roadmap.

Responsibilities:

Growth Strategy & Funnel Performance

Own the growth strategy, priorities, roadmap, and outcomes for the New Business funnel, aligned with broader business objectives.

• Build and continuously evolve the experimentation roadmap, using evidence and business impact to decide what to test, optimize, or invest in.

• Analyze performance across channels, segments, and journey stages, partnering with Marketing when acquisition quality impacts conversion.

• Take ideas from hypothesis through validation and measurement, using the right mix of experimentation, research, prototyping, and product changes.

• Drive execution and delivery with Engineering from solution design through launch, managing scope, trade-offs, dependencies, and execution risks.

• Continuously measure outcomes after launch and use learnings to inform the next set of priorities.

Customer Discovery & Experience

• Build a deep understanding of customers through quantitative and qualitative signals, including behavioral analysis, persona development, and segmentation.

• Use multiple data sources, challenge initial assumptions, and test alternative explanations before drawing conclusions or making recommendations.

• Own the New Business customer experience, partnering with UX to improve flows, usability, and conversion.

• Stay current on modern B2C UX patterns and trends to inform product decisions and improve conversion.

Senior Product Leadership

• Own the UX team roadmap, balancing needs and trade-offs across domains.

• Independently drive strategic conversations and decisions with senior and executive leadership, presenting clear recommendations, trade-offs, and evidence-backed narratives.

• Lead across a matrixed environment, aligning Product, UX, Engineering, Data, Marketing, and other stakeholders without relying on direct authority.

• Communicate complex problems and insights clearly and concisely, adapting the narrative for executive, business, and technical audiences.

• Work confidently with Engineering to understand system behaviour, technical constraints, dependencies, and feasibility when shaping product opportunities.

• Use AI effectively across discovery, research, analysis, experimentation, decision-making, and delivery to improve the speed and quality of product work.

• Support fellow Product Managers with growth analytics, experimentation, and measurement when needed, sharing practical guidance.

Requirements:

7+ years of Product Management experience, including 4+ years of direct Growth experience in B2C products.

• Proven track record of driving measurable impact across acquisition, conversion, activation, experimentation, or transactional customer journeys.

• Deep hands-on experience with product analytics and experimentation, and the ability to independently investigate data and evaluate outcomes.

• Strong discovery capability across behavioral analysis, customer segmentation, persona development, and quantitative and qualitative customer research.

• Strong critical thinking and product judgment, with the ability to challenge data, assumptions, and competing narratives to reach evidence-based decisions.

• Strong UX and customer experience judgment, with the ability to identify friction, challenge solutions, and partner effectively with UX.

• Proven ability to operate independently, influence without authority, and drive decisions across senior leaders and complex cross-functional teams.

• Strong working understanding of product architecture and system behaviour, with the ability to discuss dependencies, feasibility, and trade-offs confidently with Engineering.

• Strong AI proficiency, with hands-on experience applying AI across product workflows beyond basic productivity use.

• Proven ability to communicate complex product and data narratives clearly and concisely, including independently presenting recommendations to senior leadership.

Nice to Have:

Experience with complex, multi-step transactional, checkout, quote, or application funnels.

• Experience in a high-volume B2C environment such as insurance, fintech, e-commerce, marketplaces, or gaming.

Benefits & Perks at Zensurance:

At Zensurance, we know that when our people thrive, so does our business. That’s why we offer a flexible, people-first work environment designed to support your well-being, growth, and success.

💻 Work Your Way

• Remote-first setup for added flexibility

• Home office allowance to create a comfortable workspace

• Top-tier tech: "Office in a box" with all necessary tech equipment

• Half days before public holidays: Enjoy half days before long weekends

❤️ Your Health, Your Way

• Flexible health and dental plans for families, including mental health support

• Health & personal spending accounts to invest in wellness your way

• Parental leave top-up, because family comes first

🚀 Investing in Your Growth

• Education assistance reimbursement for courses, conferences, books, and memberships

• Opportunities to learn from industry experts and grow your career

🤝 Staying Connected

• Weekly Friday huddles to share updates and connect across teams

• Virtual & in-person team-building events to strengthen our culture

We’re building something special. Come be a part of it!

AI Tools and Your Interview:

We know AI is a valuable tool, and you're welcome to use it to prepare for your interview. However, please don't use AI assistants during the live interview itself. We want to have an authentic conversation with you, and using AI during the interview could affect our evaluation of your suitability for the role.

Just so you know, we use an AI scribe to help us take notes and review interviews, ensuring a fair and clear process.

Diversity & Inclusion:

Zensurance celebrates diversity and is committed to creating an inclusive environment. We welcome applications from all backgrounds and provide accommodations throughout the hiring process. If you need support, let us know, we’re here to help.

Thank You!

We review every application with care to find the best fit for our team.

While we may take a little time to get back to you due to the high volume of applications we receive, know that a real human (not a bot!) is reviewing yours. We appreciate your patience and can't wait to learn more about you!