Catering Sales Manager

The Delta St. John's Hotel is a 403 room fast paced, high volume conference hotel with 22,000 square feet of meeting space. We strive to foster a strong service culture and team environment so that the needs of our guests and associates are met in equal measure.

We pride ourselves in achieving excellent results for our owners and in providing exceptional service to our guests and clients. Those are not just claims. In 2024, Delta St. John’s was awarded the Consumer Choice Award for Best Hotel and also for Best Wedding Venue in St. John’s. In recent years, the Delta St. John’s team was awarded the Property Sales Team of the Year by Marriott Canada.

We offer an attractive salary and incentive package along with a full suite of benefits, a focus on work life balance, as well as employee travel discount program within all Marriott branded hotels, the world’s largest hotel chain.

Job Summary

The Catering Sales Manager is responsible for prospecting, developing, and maintaining client accounts to maximize revenues for the hotel by selling event space and catering services for group conferences, meetings, and social events. Applicants will work closely with the banquet department as well as all other departments to fulfill event requirements.

Primary Responsibilities

• Maximize revenue by selling all corporate & social events of the hotel to previous, current and potential clients. Use professional sales techniques to negotiate the best possible terms and conditions that satisfy customer (internal and external) requirements.
• Manage accounts ensuring pertinent aspects of solicitation and closing are complete and documented.
• Grow customer base within set accounts. Maintain hotel relationships with key accounts to increase customer satisfaction and account revenue. Develop and conduct persuasive verbal sales presentations to prospective clients.
• Attend community & networking events as the hotel ambassador. Organize sales blitzes. Represent hotel at trade shows. Cold-call prospects, including those generated by external sources of lead. Where necessary, support marketing efforts such as trade shows, exhibits, and other events. Carry out/organize telemarketing sales, mail-outs and local advertising in accordance within the hotel budget.Promote services through conventions, trade shows, public relations, various social media channels, etc.
• Work with Sales & Marketing department to create promotional materials for Hotel including items such as catering packages, postcards, ads, proposals, and other catering sales initiatives, etc.
• Supports the service personnel in any way possible to enhance guest experience and satisfaction. Work closely with clients and hotel departments throughout the duration of events and follow up on guests/groups to ensure customer satisfaction.
• Implement catering marketing plans to achieve revenue goals.
• Exceed monthly goals in each of the following categories: revenue, site inspections, personal sales calls, entertainment and prospecting.
• Respond to and follow-up on all leads (email or phone) and RFP’s received for catering business
• General administration and correspondence production and distribution of contracts, letter, banquet event orders, deposits and reports
• Relay all details of the event to all departments in a professional thorough and timely manner using Banquet Event Orders and internal memos effectively. Coordinate various departments' participation in servicing accounts and events.
• Effectively use function space to maximize revenues, upselling the hotel’s services, suggesting suitable menus, events and activities.
• Stay familiar with industry trends via appropriate publications/trade memberships
• Attend/participate in hotel committees, staff meeting
• Report all unsafe, unhealthy conditions within the workplace.
• Duties as assigned by the Director of Sales.

Minimum Qualifications and Skills

• A minimum 2 years of hotel catering sales or related industry experience
• Experience in Hotel industry with knowledge of competitive markets considered definite asset
• A proven track record in cultivating business relationships and strong prospecting skills
• Superior negotiating skills, decision making capabilities, resourcefulness to conduct independent research and gather information to fully understand your market
• Ability to identify markets, develop sales/marketing strategies to penetrate markets in line with company business plan.
• Possesses excellent organizational and time management skills
• Exceptional communication and strong interpersonal skills; innovative, resourceful and results oriented.
• Background in the development & execution of business, marketing and sales plans.
• Proactive sales approach, assertive, fast-paced, and driven to succeed
• Must be able to travel and may be required to work evenings and weekends as required
• Demonstrates strong leadership, team, and communication skills
• Knowledge of Microsoft Office applications, Word, Excel and Power Point is essential
• High degree of professionalism and dedication

COMPENSATION: Salary is under review and is subject to skills, abilities and qualifications.

Are you a passionate hospitality professional who thrives in sales, event planning, and client relations? At Delta St. John's Hotel and Conference Centre, we are dedicated to creating exceptional guest experiences while driving business success. If you’re looking for an exciting opportunity in a fast-paced, dynamic environment, we’d love to hear from you.

In our commitment to provide a selection process and work environment that is inclusive and barrier free, accommodation will be provided in accordance with the Canadian Human Rights Code. Any special accommodation needs required in order to allow you to participate in the hiring and employment process to your full potential can be arranged in advance by contacting the Hiring Manager to arrange reasonable and appropriate accommodation.

If you’re looking for a rewarding career in a dynamic and welcoming environment, we’d love to hear from you! Join us and be part of something extraordinary.

At Delta St. John's Hotel & Conference Centre we are committed to fostering a diverse, inclusive, and respectful workplace. We provide equal employment opportunities to all individuals regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected characteristic. Diversity drives our success, and we value the unique perspectives each team member brings.

We thank all applicants for their interest in this position. Kindly be aware that only those selected for an interview will be contacted.